
Personalics is a Tel Aviv-based startup specializing in hyper-personalized customer communications for global brands across Retail, CPG, and Automotive sectors. Leveraging machine learning and data science, Personalics analyzes existing data to create detailed customer personas and optimize messaging for maximum resonance and engagement. Their platform facilitates personalized interactions across channels, including emails and social media remarketing, and utilizes experimentation to continuously improve campaign performance and customer understanding. The company aims to boost sales and brand value through its data-driven, customer-centric approach.

Personalics is a Tel Aviv-based startup specializing in hyper-personalized customer communications for global brands across Retail, CPG, and Automotive sectors. Leveraging machine learning and data science, Personalics analyzes existing data to create detailed customer personas and optimize messaging for maximum resonance and engagement. Their platform facilitates personalized interactions across channels, including emails and social media remarketing, and utilizes experimentation to continuously improve campaign performance and customer understanding. The company aims to boost sales and brand value through its data-driven, customer-centric approach.
Location: Tel Aviv, Israel
Founded: 2014
Product: Hyper-personalized customer communications platform using machine learning and data science
Customers / Focus: Retail, CPG, Automotive brands
Funding signal: Seed-stage; seed round dated 2015-10-01; investors include Nielsen Innovate and Microsoft ScaleUp Tel Aviv; endorsed by Microsoft Ventures and Bridge Coca-Cola program
Personalized customer communications and revenue-driven marketing for brands across Retail, CPG, and Automotive sectors.
2014
Marketing technology (personalization for Retail, CPG, Automotive)
Seed round dated 2015-10-01; amount undisclosed. Crunchbase records multiple early funding events.
“Investors/partners include Nielsen Innovate and Microsoft ScaleUp Tel Aviv; company states endorsement by Microsoft Ventures and the Bridge Coca-Cola program.”