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Permutive puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy. With Permutive, publishers can develop unique…

Permutive puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy. With Permutive, publishers can develop unique…
What they do: Privacy-first audience and data collaboration platform for publishers and advertisers
Founded: 2014
Founders / Leadership: Joe Root (CEO) and Tim Spratt (CTO)
Total funding (reported): Approximately $105M–$116.4M reported
Headquarters: London
Privacy-preserving audience monetization and data collaboration for publishers and advertisers
2014
Software Development
18,500,000
Series B reported July 8, 2020
75,000,000
Series C announced/closed Nov 2, 2021
11,500,000
Prior rounds reported totaling $11.5M before Series B
“Backed by investors including SoftBank Vision Fund 2, EQT Ventures, Octopus Ventures, and ACE & Company”
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