Overproof.com
Overproof is a business intelligence company that specializes in the beverage alcohol industry, providing a platform that combines big data, proprietary market insights, and customer business data to enhance brand strategies. Their offerings include sales enablement tools, program management for tastings, and digital transformation services tailored for alcohol brands. With a focus on optimizing sales teams and achieving commercial excellence, Overproof positions itself as a leader in the market, helping clients navigate challenges and drive growth through data-driven decision-making.
Overproof.com
Overproof is a business intelligence company that specializes in the beverage alcohol industry, providing a platform that combines big data, proprietary market insights, and customer business data to enhance brand strategies. Their offerings include sales enablement tools, program management for tastings, and digital transformation services tailored for alcohol brands. With a focus on optimizing sales teams and achieving commercial excellence, Overproof positions itself as a leader in the market, helping clients navigate challenges and drive growth through data-driven decision-making.
TL;DR
Sector: Business intelligence / SaaS for beverage alcohol
Headquarters: Miami, Florida
Founded: 2018
Founder & CEO: Marc De Kuyper
Key products: RTM planning, field sales app, tastings/sample program management
Company Overview
Problem Domain
Limited business intelligence and commercial-execution tools in the beverage alcohol industry.
Founded
2018
Industry
SaaS / Business Intelligence (Beverage Alcohol)
Funding Track Record
1250000.00
Company announced an initial closing of $1.25M in a fourth seed round and stated it had raised more than $4M since founding.
Crunchbase records a later convertible note; specific terms and date not stated in provided evidence.