
Optimus Price is a SaaS company providing an AI-powered pricing optimization platform for businesses of all sizes and sectors, including e-commerce and physical stores. Their key products include a competitor price tracker, price intelligence, dynamic pricing, Google Shopping feed optimization, dashboards, and custom development services. The platform automates pricing strategies by analyzing market demand, competitor prices, and business rules to maximize margins and sales. It offers real-time data processing, high-quality data matching, and personalized pricing strategies. Optimus Price has notable clients such as Nestlé, SONAE, Magitel, Fútbol Emotion, and Ulabox, demonstrating strong market traction and effectiveness in increasing sales and profitability. The company is supported by European development funds and the Spanish Ministry of Economy, indicating solid institutional backing and growth potential.

Optimus Price is a SaaS company providing an AI-powered pricing optimization platform for businesses of all sizes and sectors, including e-commerce and physical stores. Their key products include a competitor price tracker, price intelligence, dynamic pricing, Google Shopping feed optimization, dashboards, and custom development services. The platform automates pricing strategies by analyzing market demand, competitor prices, and business rules to maximize margins and sales. It offers real-time data processing, high-quality data matching, and personalized pricing strategies. Optimus Price has notable clients such as Nestlé, SONAE, Magitel, Fútbol Emotion, and Ulabox, demonstrating strong market traction and effectiveness in increasing sales and profitability. The company is supported by European development funds and the Spanish Ministry of Economy, indicating solid institutional backing and growth potential.
What they do: AI-powered SaaS for pricing optimization, competitor price tracking, dynamic pricing and demand forecasting
Headquarters: Barcelona, Catalonia, Spain
Founded: 2015
Notable clients: Nestlé, SONAE, Magitel, Fútbol Emotion, Ulabox
Total funding reported: USD 1,140,000
Retail and e-commerce pricing, price intelligence, demand forecasting and stock management
2015
SaaS; Retail / E‑commerce Software
Seed round announced Feb 15, 2022
EDI program participation / grant
“Wayra; Crowdcube; Zone2boost; VERI SEED CAPITAL; European Data Incubator”