Optifi
Your Shopify store’s pricing, optimized on autopilot. Maximize profits effortlessly.
Optifi
Your Shopify store’s pricing, optimized on autopilot. Maximize profits effortlessly.
HQRemote
Team Size6
Open JobsUnknown
Total Funding-
Latest FundraiseUnknown
TL;DR
What they do: SaaS and managed pricing optimisation for e-commerce (Shopify-focused) using Bayesian experimentation and ML
Founders: Prof. Dan Franks (CEO) and Dr Jordan Hart (CTO)
Headquarters / Legal: York, England; trades as Causa Ltd (Company No: 14871419)
Investors: Twinpath and York Angels (listed on company site)
Company Overview
Problem Domain
E-commerce pricing and promotion optimisation for online merchants
Industry
E-commerce / SaaS
Funding Track Record
Investor Signal
“Backed by Twinpath and York Angels”