
On-Time, now operating as Optimized.App, is a technology company specializing in automated multichannel communication. Their platform is designed to help businesses reach, engage, and activate clients through channels like calls and SMS. The software is a cloud-based, no-code platform that facilitates the rapid creation of communication campaigns. Key features include an AI-powered Recommendation Engine for optimizing message timing, channel, and content, as well as various agents for specific use cases such as payment reminders, surveys, and contract renewals. The company highlights a typical return on investment of 10-50x for its clients and processes approximately 10 million data points for its recommendations. Their business model is SaaS, focusing on delivering clear messages efficiently and improving customer experience, with a strong emphasis on enterprise-class security and GDPR compliance.

On-Time, now operating as Optimized.App, is a technology company specializing in automated multichannel communication. Their platform is designed to help businesses reach, engage, and activate clients through channels like calls and SMS. The software is a cloud-based, no-code platform that facilitates the rapid creation of communication campaigns. Key features include an AI-powered Recommendation Engine for optimizing message timing, channel, and content, as well as various agents for specific use cases such as payment reminders, surveys, and contract renewals. The company highlights a typical return on investment of 10-50x for its clients and processes approximately 10 million data points for its recommendations. Their business model is SaaS, focusing on delivering clear messages efficiently and improving customer experience, with a strong emphasis on enterprise-class security and GDPR compliance.
Product: Optimized.App — cloud-based, no-code multichannel communication automation (calls, SMS, email).
AI: AI-powered Recommendation Engine that optimizes channel, timing and content (processes ~10M data points).
Founding & Leadership: Founded 2013 (origin); founder Pasi Matilainen; CEO Teemu Valkonen (full-time from 2019).
Funding signal: Company states first financing raised over €500,000 (round dated Mar 2020); investors include business angels and public financiers.
Reported ~11 employees; SaaS business model with emphasis on enterprise security and GDPR compliance.
Automation and optimization of recurring customer communications (outbound calls, SMS, email); use cases include surveys, customer care and receivables management.
2013
Multichannel communication automation / MarTech
over €500,000 (company-stated)
Company states the round included business angels and public financiers; named participants cited in sources include Ali Omar, Vesa Lehtinen (joined as Chairman), Lennu Keinänen, Business Finland and Finnvera. Dealroom/CV entries also list Founders' Edge and Gorilla Capital in investor listings.
“Mix of business angels (including Ali Omar, Vesa Lehtinen, Lennu Keinänen mentioned) and public financiers (Business Finland, Finnvera); third-party listings also reference investors such as Founders' Edge and Gorilla Capital. Company describes the Mar 2020 round as its first growth financing exceeding €500k.”