
MVPindex provides software solutions that accurately measure the value of partnerships and activations, offering precise and transparent data for comparing investments. Their platform leverages AI-powered brand detection at 30 frames per second, social media measurement with granular data down to the post level, and streaming measurement with AI-powered logo and object detection for comprehensive sponsorship valuation. They also offer custom reporting and dynamic reporting to make data digestible and actionable. Their customer success team provides support through success planning, strategic enablement, reporting solutions, and ongoing customer support. MVPindex aims to transform the sports and entertainment business through a transparent, modern system of measurement.

MVPindex provides software solutions that accurately measure the value of partnerships and activations, offering precise and transparent data for comparing investments. Their platform leverages AI-powered brand detection at 30 frames per second, social media measurement with granular data down to the post level, and streaming measurement with AI-powered logo and object detection for comprehensive sponsorship valuation. They also offer custom reporting and dynamic reporting to make data digestible and actionable. Their customer success team provides support through success planning, strategic enablement, reporting solutions, and ongoing customer support. MVPindex aims to transform the sports and entertainment business through a transparent, modern system of measurement.
Headquarters: Austin, Texas
Product: Omnichannel sponsorship measurement and valuation platform using AI/computer-vision
Founded: 2012
Recent funding: $20M Series B (Jun 26, 2023)
Employee count: 116
Sponsorship measurement and valuation for sports and entertainment
2012
Sports & Entertainment Measurement / MarTech
$20,000,000
Series B announced June 26, 2023; Verance Capital led the round with participation from Align Capital.
“Verance Capital led Series B; other named investors include Align Capital and KP Capital Partners”