MutualMarkets
Mutual Markets is an innovative AI-powered platform that revolutionizes advertising by connecting brands with relevant TV shows and movies for co-marketing partnerships. Founded by industry veterans, the platform enables brands of all sizes to create impactful digital ads that significantly outperform traditional advertising methods. By leveraging advanced AI technology, Mutual Markets streamlines the process of finding and collaborating with entertainment partners, ensuring that brands can enhance their marketing performance and achieve remarkable results in a competitive landscape. With a focus on accessibility and efficiency, Mutual Markets is transforming how brands engage with consumers and setting new standards in the advertising industry.
MutualMarkets
Mutual Markets is an innovative AI-powered platform that revolutionizes advertising by connecting brands with relevant TV shows and movies for co-marketing partnerships. Founded by industry veterans, the platform enables brands of all sizes to create impactful digital ads that significantly outperform traditional advertising methods. By leveraging advanced AI technology, Mutual Markets streamlines the process of finding and collaborating with entertainment partners, ensuring that brands can enhance their marketing performance and achieve remarkable results in a competitive landscape. With a focus on accessibility and efficiency, Mutual Markets is transforming how brands engage with consumers and setting new standards in the advertising industry.
TL;DR
What they do: AI-powered marketplace that matches brands with TV shows and movies for co-marketing ads
Founders / leadership: Co-CEOs Alan Gould and Eric Gould
Headquarters: Franklin Lakes, New Jersey
Employees: 12
Total funding (reported): USD 5,440,000
Company Overview
Problem Domain
Advertising / adtech — marketplace for partnership advertising between brands and entertainment properties
Founded
2021
Industry
Adtech / Marketing Technology
Funding Track Record
3000000.00
Reported $3,000,000 seed raise announced Feb 10, 2021
Reported seed round on Dec 15, 2022 (amount undisclosed)
2436537.00
Reported seed round on Oct 1, 2024
Investor Signal
“Includes institutional investors such as Greycroft, Bessemer and Peak Partners (reported on company site and funding profiles)”