
Minimist is a platform designed to help consignment, vintage, and second-hand stores increase their sales by simplifying the listing process. With powerful AI technology, it enables users to digitize items quickly, manage consignment seamlessly, and optimize pricing strategies. The app is user-friendly, requiring no technical knowledge, and aims to support second-hand stores in thriving within the digital marketplace. Minimist is built in Vienna, Austria, and is focused on promoting sustainability and circularity in consumer behavior.

Minimist is a platform designed to help consignment, vintage, and second-hand stores increase their sales by simplifying the listing process. With powerful AI technology, it enables users to digitize items quickly, manage consignment seamlessly, and optimize pricing strategies. The app is user-friendly, requiring no technical knowledge, and aims to support second-hand stores in thriving within the digital marketplace. Minimist is built in Vienna, Austria, and is focused on promoting sustainability and circularity in consumer behavior.
What they do: AI-powered app that digitizes, prices, lists and sells second-hand, consignment and vintage inventory from a single photo
Headquarters: Vienna, Austria
Founders: Stephan Hofmann; Henrik Feldt
Employees: 9
Recent funding: €350,000 pre-seed (announced Jan 15, 2025)
Second-hand retail operations, inventory digitization, pricing optimization and marketplace publishing
2024
Retail tech; resale / circular commerce
€350,000
Announced investors include individual backers and a family office; supported by Vienna Business Agency / Vienna Planet Fund
“Named individual investors and a family office participated in the pre-seed round; public support from Vienna Business Agency / Vienna Planet Fund”