Mindspeller
Mindspeller is a rapidly growing consumer neuroscience company that leverages Brain Computer Interface technology and human insights to optimize brand equity. With its advanced neurometric tools and the world’s largest EEG validated implicit brand association map, Mindspeller provides marketers with deep insights into consumer perceptions and behaviors, enabling them to create effective marketing strategies and enhance product development. The company has secured close to $1 million in early adopter pilots in Belgium and the Netherlands and is preparing for expansion into English-speaking markets, positioning itself as a leader in the field of explainable AI and neuromarketing.
Mindspeller
Mindspeller is a rapidly growing consumer neuroscience company that leverages Brain Computer Interface technology and human insights to optimize brand equity. With its advanced neurometric tools and the world’s largest EEG validated implicit brand association map, Mindspeller provides marketers with deep insights into consumer perceptions and behaviors, enabling them to create effective marketing strategies and enhance product development. The company has secured close to $1 million in early adopter pilots in Belgium and the Netherlands and is preparing for expansion into English-speaking markets, positioning itself as a leader in the field of explainable AI and neuromarketing.
TL;DR
Headquarters: Leuven, Vlaams-Brabant, Belgium
Founded: 2015
Domain: mindspeller.com
Focus: Consumer neuroscience, neuro-semantic AI, neuromarketing
Employees: 7
Last known funding: Seed, Sep 3, 2021
Company Overview
Problem Domain
Understanding and measuring implicit consumer perceptions and emotions to improve brand and marketing decisions.
Founded
2015
Industry
Consumer neuroscience / MarTech
Funding Track Record
Investor Signal
“Newchip Accelerator listed as seed investor and accelerator participant”