Metriqus
Metriqus is an AI-powered mobile game analytics platform designed to help mobile game studios optimize their marketing performance through data-driven insights. The platform centralizes scattered marketing data, enabling faster and smarter decision-making, and uses AI to provide actionable insights and segment-based marketing strategies. It offers seamless integration with major ad networks and app stores, real-time tracking, and advanced analytics features tailored for game studios. Founded in 2024 with a $400,000 seed investment, Metriqus has demonstrated significant impact on campaign performance for clients like Tiamo Games, helping them increase revenue, conversion rates, and profit substantially. The company operates on a subscription-based business model with flexible pricing plans for different studio sizes and user bases, positioning itself as a strategic partner for sustainable growth in the gaming industry.
Metriqus
Metriqus is an AI-powered mobile game analytics platform designed to help mobile game studios optimize their marketing performance through data-driven insights. The platform centralizes scattered marketing data, enabling faster and smarter decision-making, and uses AI to provide actionable insights and segment-based marketing strategies. It offers seamless integration with major ad networks and app stores, real-time tracking, and advanced analytics features tailored for game studios. Founded in 2024 with a $400,000 seed investment, Metriqus has demonstrated significant impact on campaign performance for clients like Tiamo Games, helping them increase revenue, conversion rates, and profit substantially. The company operates on a subscription-based business model with flexible pricing plans for different studio sizes and user bases, positioning itself as a strategic partner for sustainable growth in the gaming industry.
TL;DR
What they do: AI-powered mobile game analytics platform for marketing optimization
Founded: 2024
Headquarters: Istanbul, Turkey
Seed / Pre-seed funding: $400,000
Founders: Timur Demirkıran (CEO) and Esra Atakişi (CMO)
Company Overview
Problem Domain
Mobile game marketing analytics — centralizing scattered marketing and game data and turning it into actionable insights to optimize user acquisition and monetization.
Founded
2024
Industry
Gaming / Analytics
Funding Track Record
$400,000
Reported seed/pre-seed investment announced mid-2024; company materials list the investment in 2024.
Investor Signal
“Akbank participation as lead investor in reported seed/pre-seed round”