
MentalUP is an award-winning EdTech platform offering scientific and gamified brain training and fitness exercises for children aged 4-13. Developed by child development experts, academicians, and game designers, it aims to improve cognitive and physical skills without explicit learning. The platform features over 140 brain training exercises and 210 fitness exercises, tailored to individual users with AI. MentalUP has a strong global presence, with over 15 million families in 120 countries and adoption by numerous schools. It has received recognition such as the EVIDENCE of IMPACT Award from University College London and certification from Education Alliance Finland. The platform is accessible across devices and is committed to providing a safe, ad-free environment for children. It also offers business solutions, allowing companies to provide MentalUP as an employee benefit or bundle it with their own products and services.

MentalUP is an award-winning EdTech platform offering scientific and gamified brain training and fitness exercises for children aged 4-13. Developed by child development experts, academicians, and game designers, it aims to improve cognitive and physical skills without explicit learning. The platform features over 140 brain training exercises and 210 fitness exercises, tailored to individual users with AI. MentalUP has a strong global presence, with over 15 million families in 120 countries and adoption by numerous schools. It has received recognition such as the EVIDENCE of IMPACT Award from University College London and certification from Education Alliance Finland. The platform is accessible across devices and is committed to providing a safe, ad-free environment for children. It also offers business solutions, allowing companies to provide MentalUP as an employee benefit or bundle it with their own products and services.
What: Gamified, scientific brain-training and fitness EdTech platform for children aged ~4–13
Scale: Reportedly used by over 15 million families across 120 countries
Headquarters: London, United Kingdom (operational presence in Turkey)
Founders: Emre Özgündüz and Reşit Doğan
Funding: Multiple seed / pre-Series A rounds; total funding reported as 2,400,000 USD
Child cognitive development and fitness through gamified educational technology.
EdTech
Crunchbase lists a funding event on this date (amount obfuscated in public profile).
Crunchbase/Dealroom show a funding event on this date; Dealroom describes investor participation including Turk Telekom and IDA Capital.
Dealroom reports a January 2023 seed round with institutional investor participation.
“Has institutional and corporate investors including Turk Telekom Ventures, IDA Capital, Capria, and others”