
Matchic Labs is a user experience and advertising research company based in Paris, specializing in eye-tracking technology for mobile and web applications. They provide a deep interaction analyzer powered by machine learning to detect critical user interface issues and measure user engagement with digital products. Their innovative approach combines years of research in eye-tracking with machine learning to deliver fast, accurate, and cost-effective testing solutions. With a focus on agile testing, they help clients optimize their digital content and improve user experiences, making them a valuable partner in the digital landscape.

Matchic Labs is a user experience and advertising research company based in Paris, specializing in eye-tracking technology for mobile and web applications. They provide a deep interaction analyzer powered by machine learning to detect critical user interface issues and measure user engagement with digital products. Their innovative approach combines years of research in eye-tracking with machine learning to deliver fast, accurate, and cost-effective testing solutions. With a focus on agile testing, they help clients optimize their digital content and improve user experiences, making them a valuable partner in the digital landscape.
Headquarters: Paris, France
Core technology: Mobile eye-tracking with machine-learning "Interaction Signals"
Founder / CEO: Eric Guitteaud
Founded: 2009
Last funding: EU Horizon 2020 grant (Sep 2015) — EASME; reported total: 60000.00 USD
Mobile and web user experience testing and advertising research focused on measuring gaze and interaction to improve digital product performance.
2009
User experience research; Advertising research
60000.00 USD
EU Horizon 2020 research and innovation programme (grant agreement No 696305)
“EASME (EU Horizon 2020 grant agreement No 696305)”