
Magic Agents pioneers a new category of online identity by providing each user with a self-hosted, smart web domain, acting as a secure backend. Built on Self-Sovereign Identity (SSI) and W3C standards, ID Agents enable compliant personalization, abstract identity complexity for seamless user experience, and grant enterprises full control over data without the risk of owning it. Leveraging PKI and multi-factor authentication for data protection and eIDAS compliance, ID Agents facilitate secure interactions between users, applications, and AI. The platform supports use cases like affinity groups, communities, and personal AI, enhancing customer engagement through verifiable trust and privacy-preserving data processing. Integration is significantly faster, with partners reporting up to 80% speed improvements.

Magic Agents pioneers a new category of online identity by providing each user with a self-hosted, smart web domain, acting as a secure backend. Built on Self-Sovereign Identity (SSI) and W3C standards, ID Agents enable compliant personalization, abstract identity complexity for seamless user experience, and grant enterprises full control over data without the risk of owning it. Leveraging PKI and multi-factor authentication for data protection and eIDAS compliance, ID Agents facilitate secure interactions between users, applications, and AI. The platform supports use cases like affinity groups, communities, and personal AI, enhancing customer engagement through verifiable trust and privacy-preserving data processing. Integration is significantly faster, with partners reporting up to 80% speed improvements.
What: Self-hosted "ID Agents": personal smart web domains/servers that enable privacy-preserving digital identity and agentic AI interactions
Founders: Thanasis Mandaltsis (CEO & Founder) and Jacoby Thwaites (CTO)
Founded: 2023
Last funding: Angel round announced 2023-11-20; lead investors SFC Capital and Presto Ventures
Tech highlights: Self-sovereign identity (SSI), W3C standards, PKI, MFA, capability-based security, agentic AI
Headquarters / addresses: London (1 Mark Square, WeWork, EC2A 4EG) and Dover, DE (1111B S Governors Ave.)
Decentralized/digital identity, privacy-preserving customer engagement, anti-bot/anti-fraud verification, loyalty and affinity-group credentialing, and agentic AI integration.
2023
Digital identity / Agentic AI infrastructure
Announced date listed for Angel round; amount not disclosed in the funding entry