
LUUM is revolutionizing the beauty-services market by introducing automation in eyelash extensions, a sector with a $20B global market opportunity. The company utilizes a patented blend of robotics, AI, and machine vision to apply a full set of eyelash extensions in just 20 minutes, significantly reducing the time from the traditional 2 hours. This innovative approach not only enhances the client experience with faster appointments but also mitigates the costs and safety risks associated with human application, positioning LUUM as a trailblazer in beauty technology.

LUUM is revolutionizing the beauty-services market by introducing automation in eyelash extensions, a sector with a $20B global market opportunity. The company utilizes a patented blend of robotics, AI, and machine vision to apply a full set of eyelash extensions in just 20 minutes, significantly reducing the time from the traditional 2 hours. This innovative approach not only enhances the client experience with faster appointments but also mitigates the costs and safety risks associated with human application, positioning LUUM as a trailblazer in beauty technology.
What they do: Robotic/AI system that automates eyelash-extension application
Founded: 2017
Headcount (reported): 44
Reported total funding: ≈ $44.65M (reported)
Beauty services automation (eyelash extensions)
2017
Beauty tech
30000000.00
Profiles report a Series A in late 2024 (~$30M) with named investors including Ulta Beauty, Foundation Capital, Long Journey Ventures, Boardman Bay Capital Management, and Artifact Capital.
“Ulta Beauty, Foundation Capital, Long Journey Ventures, Boardman Bay Capital Management, Artifact Capital”