
Locus Insights uses proprietary eye tracking software to gather and analyze data on where users look on their phone screen in real-time to help companies optimize their user experience and conversion rates on mobile devices.

Locus Insights uses proprietary eye tracking software to gather and analyze data on where users look on their phone screen in real-time to help companies optimize their user experience and conversion rates on mobile devices.
Product: Proprietary mobile eye-tracking analytics that measures where users look on phone screens in real time to optimize mobile UX and conversion.
Founded / HQ: Founded March 27, 2017; Austin, Texas, United States.
Founders: Tom Jackson; Warren Huffman.
Funding: Approximately $470,000 total in 2018 pre-seed rounds (Techstars; Hatcher+; Quake Capital Partners).
Last funding: June 1, 2018 (pre-seed).
Operating status: Listed as Closed on Crunchbase.
Mobile UX analytics and on-screen attention measurement.
2017
Analytics; computer vision
$120,000
$345,000
“Investors included Techstars, Hatcher+, and Quake Capital Partners.”