
Lifetouch is an automotive UX design and engineering studio focused on supporting customers in developing next-generation Human-Machine Interfaces (HMIs). They offer services across user experience design, interface design, interaction design, visual design, and design management, with capabilities in design strategy, interior and exterior design, and prototyping. Their engineering services include 3D/2D design, concept development, prototyping, testing, project development, guidelines, specifications, software development, and technology integration. Lifetouch also provides consulting in marketing, business strategy, benchmarking, and branding. A key project mentioned is ADInA, an integrated automotive digital assistant leveraging AI and machine learning for in-car systems. The company is based in Italy and operates as Lifetouch srl.

Lifetouch is an automotive UX design and engineering studio focused on supporting customers in developing next-generation Human-Machine Interfaces (HMIs). They offer services across user experience design, interface design, interaction design, visual design, and design management, with capabilities in design strategy, interior and exterior design, and prototyping. Their engineering services include 3D/2D design, concept development, prototyping, testing, project development, guidelines, specifications, software development, and technology integration. Lifetouch also provides consulting in marketing, business strategy, benchmarking, and branding. A key project mentioned is ADInA, an integrated automotive digital assistant leveraging AI and machine learning for in-car systems. The company is based in Italy and operates as Lifetouch srl.