
Lace leverages advanced AI technology to analyze a 100% of the phone calls to detect lost revenue opportunities, empowering CSRs and agents to book more jobs and maximize revenue.

Lace leverages advanced AI technology to analyze a 100% of the phone calls to detect lost revenue opportunities, empowering CSRs and agents to book more jobs and maximize revenue.
What they do: AI-driven revenue intelligence and call-center automation that analyzes 100% of calls to surface missed revenue opportunities and book jobs.
Target market: Home services and trades (e.g., HVAC, plumbing, roofing).
Stage / funding: Seed-stage fundraising with multiple seed investors including Bek Ventures.
Customers / traction: Reportedly serves 100+ businesses and experienced rapid ARR growth.
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Revenue leakage and inefficient call-center operations in home-services and trades.
Software Development
$14M (reported in media coverage as part of a disclosed $19M total)
Seed round reported as led by Bek Ventures; media coverage cites $14M raised as part of reporting.
“Has participation from seed-stage investors including Bek Ventures, LAUNCHub Ventures, and individual investor Marcin Zukowski (reported).”