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Klout measures influence based on the ability to drive action across the social web. Any person can connect their social network accounts and Klout will generate a score on a scale of 1-100 that…

Klout measures influence based on the ability to drive action across the social web. Any person can connect their social network accounts and Klout will generate a score on a scale of 1-100 that…
Product: Klout Score — a 1–100 metric measuring social media influence
Founders: Joe Fernandez and Binh Tran
Peak scale: Indexed 100M+ public profiles and served thousands of API partners
Total funding: >$40M (venture funding)
Social media analytics; measuring and operationalizing individual influence across networks.
Social media analytics
1500000.00
Reported $1.5M round in April 2010
8500000.00
Reported $8.5M round in January 2011
30000000.00
Reported ~ $30M round in early 2012
“Included prominent VCs such as Kleiner Perkins, Mayfield, Greycroft, IVP, Venrock, ff Venture Capital, and corporate investor Microsoft”
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