
inPowered AI enables agencies and brands to maximize their advertising ROI. The company’s AI solutions integrate directly into DSPs and Native Advertising channels to increase campaign performance by 50% - 300%. Whether the goal is to drive traffic, engagement, leads, conversions, or ROAS, inPowered AI deploys the right algorithms to maximize media efficiency. inPowered AI was founded in 2014 by Peyman and Pirouz Nilforoush after their previous company, NetShelter, was acquired by Ziff Davis.

inPowered AI enables agencies and brands to maximize their advertising ROI. The company’s AI solutions integrate directly into DSPs and Native Advertising channels to increase campaign performance by 50% - 300%. Whether the goal is to drive traffic, engagement, leads, conversions, or ROAS, inPowered AI deploys the right algorithms to maximize media efficiency. inPowered AI was founded in 2014 by Peyman and Pirouz Nilforoush after their previous company, NetShelter, was acquired by Ziff Davis.
What they do: Sell-side AI decisioning platform that runs custom ML models in ad exchanges to optimize impression-level outcomes for display, video, and CTV
Founders: Peyman Nilforoush and Pirouz Nilforoush
Headquarters / Area: San Francisco–area
Employee count: 67
Reported strategic raise: $5M from adtech veterans
Programmatic advertising optimization; maximizing media efficiency and outcome-driven campaign performance.
2014
Advertising Services
$5M
Described as a strategic raise backed by adtech veterans including Gokul Rajaram, Bill Wise, Jim Payne, and Ari Paparo
“Backed by adtech industry operators including Gokul Rajaram, Bill Wise, Jim Payne, and Ari Paparo”