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Ida is a technology company focused on optimizing the fresh produce supply chain for retailers. Their AI-powered solution helps businesses maximize margins and reduce waste (shrinkage, markdowns,…

Ida is a technology company focused on optimizing the fresh produce supply chain for retailers. Their AI-powered solution helps businesses maximize margins and reduce waste (shrinkage, markdowns,…
Focus: AI platform to optimize fresh produce ordering and reduce food waste for retailers
Stage & Funding: Seed; ~€2.7M / $2.9M raised (Nov 2023)
Customers: Grocery stores and supermarkets (retailers)
Tech: AI models using 300+ parameters (seasonality, weather, prices) for order proposals
Fresh produce supply chain optimization for grocery and supermarket retailers to reduce waste and improve margins.
2023
Retail / Supply Chain / Food Waste Reduction
€2.7M / $2.9M
Round included participation from Daphni, Motier Ventures and Kima Ventures.
“Led by early-stage VCs including Frst with participation from Daphni, Motier Ventures and Kima Ventures”
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