
Hookle is an innovative marketing app designed to simplify social media management and advertising for micro-businesses. Leveraging AI at every step—from automatically setting up the app to effortlessly creating captivating content with AI in seconds—Hookle allows users to seamlessly manage, post, schedule, and share content across various social media channels through a single, convenient tool. It also streamlines advertising efforts with easy ad posting on platforms like Facebook and Google. What sets Hookle apart is its user-friendly, AI-powered, and mobile-first approach, offering a unique first-mover advantage in the largely untapped micro-business market. Unlike tools and agencies targeting mid-sized and enterprise markets, Hookle provides an easy and affordable solution specifically tailored for micro-businesses. Our experienced team, with a strong entrepreneurial mindset and marketing expertise, is complemented by Hookle's global partner network, which significantly accelerates our go-to-market strategy. Our partnership with Google, utilizing technologies like Flutter and Firebase, enables faster application development and marketing synergies. Additionally, Hookle has a granted patent for its social media aggregation technology in the U.S. (10/2022).

Hookle is an innovative marketing app designed to simplify social media management and advertising for micro-businesses. Leveraging AI at every step—from automatically setting up the app to effortlessly creating captivating content with AI in seconds—Hookle allows users to seamlessly manage, post, schedule, and share content across various social media channels through a single, convenient tool. It also streamlines advertising efforts with easy ad posting on platforms like Facebook and Google. What sets Hookle apart is its user-friendly, AI-powered, and mobile-first approach, offering a unique first-mover advantage in the largely untapped micro-business market. Unlike tools and agencies targeting mid-sized and enterprise markets, Hookle provides an easy and affordable solution specifically tailored for micro-businesses. Our experienced team, with a strong entrepreneurial mindset and marketing expertise, is complemented by Hookle's global partner network, which significantly accelerates our go-to-market strategy. Our partnership with Google, utilizing technologies like Flutter and Firebase, enables faster application development and marketing synergies. Additionally, Hookle has a granted patent for its social media aggregation technology in the U.S. (10/2022).
What they do: Mobile-first AI-powered social media assistant for micro- and small businesses
Headquarters: Helsinki, Finland
Founders / CEO: Founders: Jere Seppälä, Juha Uotila, Tero Seppälä; Tero Seppälä listed as CEO
Funding (reported): Multiple convertible-note rounds; total disclosed ~USD 910,000; Dealroom lists €250k convertible in Dec 2021
Employees (reported): 4
Social media marketing and advertising for micro- and small businesses
SaaS / Social Media Marketing
250000.00
Dealroom lists a €250k convertible in Dec 2021
Crunchbase shows six funding rounds (multiple convertible notes); public amounts obfuscated