
Helloguide turns existing content into conversational chat experiences to help organizations engage mobile audiences more naturally. The company provides a SaaS chatbot automation platform that converts documents, guides, and media into guided dialogues and interactive chat flows. It targets media outlets, museums, events, cities, and brands with a content-to-chat approach and tools for authoring and deploying conversations. The product is delivered as a cloud platform (B2B SaaS) focused on mobile engagement and conversational UX, emphasizing automated dialogue generation rather than one-off app development. Helloguide is positioned for digital experience teams and cultural institutions seeking conversational interfaces to scale audience engagement.

Helloguide turns existing content into conversational chat experiences to help organizations engage mobile audiences more naturally. The company provides a SaaS chatbot automation platform that converts documents, guides, and media into guided dialogues and interactive chat flows. It targets media outlets, museums, events, cities, and brands with a content-to-chat approach and tools for authoring and deploying conversations. The product is delivered as a cloud platform (B2B SaaS) focused on mobile engagement and conversational UX, emphasizing automated dialogue generation rather than one-off app development. Helloguide is positioned for digital experience teams and cultural institutions seeking conversational interfaces to scale audience engagement.
What they do: SaaS platform that converts existing content into conversational, mobile-ready chat guides for museums, media, events, cities and brands
Founded / HQ: 2017, Hamburg, Germany
Funding: Pre-seed (Jan 23, 2018) — investor: Next Media Accelerator
Channels: Webchat, Facebook Messenger, WhatsApp
Audience engagement for cultural and commercial operators using conversational experiences
2017
Data and Analytics
Pre-seed round; amount undisclosed
“Next Media Accelerator (investor in disclosed pre-seed round)”