
GroGuru provides a service that enables water monitoring and management using continuous root zone monitoring of the crop, and an AI-based recommendation engine in the Cloud. Their solution is enabled by patented Wireless Underground System (WUGS) technology, allowing for permanent installation of soil sensors. The AI engine blends information from various partners, including irrigation, rainfall, weather forecasts, and crop models, with crop science and data science. GroGuru aims to help farmers create a more sustainable planet by increasing crop yield while saving water and other scarce resources. As of August 2023, they have deployed their AI-enabled SaaS solution in over 200,000 acres across more than 300 end customers in the United States, covering over 20 diverse crop types. Their market channel footprint extends to over 20 million acres.

GroGuru provides a service that enables water monitoring and management using continuous root zone monitoring of the crop, and an AI-based recommendation engine in the Cloud. Their solution is enabled by patented Wireless Underground System (WUGS) technology, allowing for permanent installation of soil sensors. The AI engine blends information from various partners, including irrigation, rainfall, weather forecasts, and crop models, with crop science and data science. GroGuru aims to help farmers create a more sustainable planet by increasing crop yield while saving water and other scarce resources. As of August 2023, they have deployed their AI-enabled SaaS solution in over 200,000 acres across more than 300 end customers in the United States, covering over 20 diverse crop types. Their market channel footprint extends to over 20 million acres.
Sector: AgTech — smart irrigation
Product: Permanent wireless underground soil probes (WUGS) + InSites AI SaaS
Scale: Deployed across >200,000 acres and 300+ US customers
Recent financing: Series A announced Aug 3, 2023
Irrigation management and water-use efficiency for agriculture
Agriculture Technology
2900000.00
Announced Feb 4, 2019; closed Mar 14, 2020 (press reported $2.9M)
Series A announced Aug 3, 2023 with eight participating investors
“Has institutional venture investors including Impact Venture Capital and Cove Fund”