FULLVENUE
FULLVENUE is an AI marketing company specializing in AI-powered audience segmentation insights to help businesses in sports, events, and retail optimize marketing spend, increase customer retention, and boost order value. Founded in 2020 and headquartered in Portugal, FULLVENUE leverages customer data to deliver actionable insights that reduce acquisition costs and improve lifetime value. Their AI-driven platform enables hyper-targeted campaigns, bridging the gap between marketing and data teams for smarter decision-making. The company has demonstrated traction with clients like Football Association of Wales, achieving significant improvements in ticket sales, ROAS, and CAC reduction, positioning FULLVENUE as a growth enabler in competitive markets.
FULLVENUE
FULLVENUE is an AI marketing company specializing in AI-powered audience segmentation insights to help businesses in sports, events, and retail optimize marketing spend, increase customer retention, and boost order value. Founded in 2020 and headquartered in Portugal, FULLVENUE leverages customer data to deliver actionable insights that reduce acquisition costs and improve lifetime value. Their AI-driven platform enables hyper-targeted campaigns, bridging the gap between marketing and data teams for smarter decision-making. The company has demonstrated traction with clients like Football Association of Wales, achieving significant improvements in ticket sales, ROAS, and CAC reduction, positioning FULLVENUE as a growth enabler in competitive markets.
TL;DR
What they do: AI-driven audience segmentation and marketing activation for sports, events, retail and e-commerce
Founded / HQ: 2020; Portugal (Porto / Lisboa)
Stage / Funding: Seed-stage; announced €2.0M seed round (March 2025)
Team size (reported): 14 employees
Company Overview
Problem Domain
Marketing optimization, audience segmentation, customer retention and revenue growth for sports, events, retail and e-commerce businesses.
Founded
2020
Industry
Marketing technology; AI
Funding Track Record
€2,000,000
Company announcement of a €2.0M seed round; participation from angel investors and strategic shareholders noted.
External datasets list a Seed entry with this date; amounts and details redacted in those public profiles.
Database entries list pre-seed and seed rounds in 2021; public profiles redact amounts and investor details.
Investor Signal
“Led by GED Ventures with participation from angel investors including José Pinto and Pedro Aguiar, plus strategic/shareholder participants”