
Firebird is a next generation music company that partners with a vast array of the most beloved artists on the planet to help them nurture and grow fan relationships, create amazing content, and build long lasting, rewarding careers. Founded by Nat Zilkha (Partner at KKR, Chairman of Gibson Brands) and Nathan Hubbard (former CEO of Ticketmaster, Rival and executive at Twitter), Firebird has rich expertise across the spectrum of artist management and intellectual property creation, from traditional endeavors like touring and recording, to cutting edge marketing and consumer product development, to emerging digital platforms from gaming to web3 and AI. Our unified vision and guiding light is to do what is best for artists above all, and to inspire the fan in everyone. We collaborate with the most renowned, exciting, and inspiring talent in music and entertainment to help them achieve their goals, ambitions, and dreams. Firebird is transforming the music industry across genres and geographies, backed by the diverse team we are building from a broad set of backgrounds both inside and outside music.

Firebird is a next generation music company that partners with a vast array of the most beloved artists on the planet to help them nurture and grow fan relationships, create amazing content, and build long lasting, rewarding careers. Founded by Nat Zilkha (Partner at KKR, Chairman of Gibson Brands) and Nathan Hubbard (former CEO of Ticketmaster, Rival and executive at Twitter), Firebird has rich expertise across the spectrum of artist management and intellectual property creation, from traditional endeavors like touring and recording, to cutting edge marketing and consumer product development, to emerging digital platforms from gaming to web3 and AI. Our unified vision and guiding light is to do what is best for artists above all, and to inspire the fan in everyone. We collaborate with the most renowned, exciting, and inspiring talent in music and entertainment to help them achieve their goals, ambitions, and dreams. Firebird is transforming the music industry across genres and geographies, backed by the diverse team we are building from a broad set of backgrounds both inside and outside music.
Business model: Artist-focused music company providing capital and services to grow artists' careers and artist-facing businesses
Founders / leadership: Founded by Nat Zilkha and Nathan Hubbard; Nathan Hubbard listed as CEO
Investors reported: Institutional investors reported including KKR, Goldman Sachs Asset Management, The Raine Group, The Pritzker Organization
Employee count: Approximately 61 (profile figure)
Artist career development and financing of artist-facing music businesses
Music / Entertainment
Reported investors for seed/early funding include KKR, Goldman Sachs Asset Management, The Raine Group, The Pritzker Organization, and Jamen Capital (reported across profiles)
“Backed by large institutional investors including KKR, Goldman Sachs Asset Management, The Raine Group, and The Pritzker Organization”