
eyva.ai helps product teams in beauty and personal care find actionable market and consumer insights to plan and optimize product portfolios. The platform aggregates market, product and consumer data and applies AI and data-analysis models to identify trends, gaps, and competitor benchmarks. Eyva is delivered as a B2B SaaS subscription used by product managers to speed development and inform launch decisions. The company serves the beauty and personal care sector and reports adoption by over 250 product managers.

eyva.ai helps product teams in beauty and personal care find actionable market and consumer insights to plan and optimize product portfolios. The platform aggregates market, product and consumer data and applies AI and data-analysis models to identify trends, gaps, and competitor benchmarks. Eyva is delivered as a B2B SaaS subscription used by product managers to speed development and inform launch decisions. The company serves the beauty and personal care sector and reports adoption by over 250 product managers.
Sector: AI-powered B2B SaaS for beauty & personal care product teams
Headquarters: Cologne (Köln), Nordrhein-Westfalen, Germany
Founded: 2022
Founders: Djef Riady Rifamole; Wilhelm Raider; Rituraj Mitra
Employees: 27
Latest funding: Seed (Dec 13, 2024) — lead investors Earlybird Venture Capital, WENVEST Capital
Product portfolio optimization and market intelligence for beauty and personal care brands and manufacturers.
2022
Data and Analytics
Seed round announced Dec 13, 2024; syndicate of investors reported (~10 investors).
Pre-seed financing event listed in company records.
Non-equity assistance entry listed in company records.
“Syndicate including Earlybird Venture Capital and WENVEST Capital (multiple VC and angel investors reported)”