
Eureka king enables publishers to maximize the life-time value of their users across web and mobile, by delivering actionable, responsive and sequential user notifications throughout the user journey. In 2014, companies spent $46 BN to acquire traffic to their websites. However, less than 10% of traffic yielded long-term value for the businesses. We engineered Eureka King to guide your visitors through a deliberate user journey, mapped for maximum value. Eureka King's behavior-tracking engine analyzes users actions and intent in Real-time to deliver optimal user-prompts. Our dynamic user-prompts adapt to the users' journey and enables publishers to intelligently promote a product, encourage signups, transact payments, and a variety of transactions customized for the publisher’s needs. Using our SaaS platform, clients were able to boost conversion rates by 3x, and retention rates by 2x. Clients include KQED, The Associated Press, IDEO, PBS MediaShift etc

Eureka king enables publishers to maximize the life-time value of their users across web and mobile, by delivering actionable, responsive and sequential user notifications throughout the user journey. In 2014, companies spent $46 BN to acquire traffic to their websites. However, less than 10% of traffic yielded long-term value for the businesses. We engineered Eureka King to guide your visitors through a deliberate user journey, mapped for maximum value. Eureka King's behavior-tracking engine analyzes users actions and intent in Real-time to deliver optimal user-prompts. Our dynamic user-prompts adapt to the users' journey and enables publishers to intelligently promote a product, encourage signups, transact payments, and a variety of transactions customized for the publisher’s needs. Using our SaaS platform, clients were able to boost conversion rates by 3x, and retention rates by 2x. Clients include KQED, The Associated Press, IDEO, PBS MediaShift etc
Founded: 2014
Headquarters: San Francisco, California, United States
What they built: SaaS platform that delivers behavior-driven, real-time user notifications to help publishers increase user lifetime value
Funding (seed): Seed round on 2014-02-13; investors: Matter Ventures and Plug and Play (amount undisclosed)
Operating status: Closed (closed date: 2016-12-01)
Publisher user engagement, conversion and retention
2014
SaaS
Amount undisclosed