
Equel Social is a startup building a group chat social network for professionals. Equel uniquely enables communities to share their conversations on the public walls of other social networks directly from the chat. Communities can amplify their voice, turn community engagement into advocacy and business growth.

Equel Social is a startup building a group chat social network for professionals. Equel uniquely enables communities to share their conversations on the public walls of other social networks directly from the chat. Communities can amplify their voice, turn community engagement into advocacy and business growth.
HQ & founding: Helsinki startup founded Nov 15, 2021 (legal name Heychain Oy)
Product: Group-chat-based social network for professional communities with outbound sharing to public social walls
Recent status: Multilingual app pilot concluded Sep 2024; iOS/Android apps removed and company returned to stealth mode
Funding: Pre-Seed announced 2023-01-19 (lead: Icebreaker.vc, €1,200,000)
Leadership: Mikko Alasaarela — Founder & CEO
Professional community engagement and social networking for professionals.
2021
Professional social networking
€1,200,000
Crunchbase lists Icebreaker.vc as lead; partner Aleksi Partanen is associated with the investment.
“Lead investor: Icebreaker.vc”