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sherloc, developed by ELEMENTARY B LTD., is an AI-driven financial insights platform designed to empower UK SMEs with enterprise-level forecasting, risk management, and financial planning tools. It…

sherloc, developed by ELEMENTARY B LTD., is an AI-driven financial insights platform designed to empower UK SMEs with enterprise-level forecasting, risk management, and financial planning tools. It…
Headquarters: London, United Kingdom
Product: sherloc — AI-driven financial forecasting and cash-management platform for SMEs
Business model: SaaS subscription (pricing from £79/month) with a financial marketplace
Founded / launch: Founded by Karen Rudich; launch date Sep 2019 (reported)
Team size (reported): Approx. 11–50 employees (sources vary; one snapshot lists 17)
SME financial forecasting, cash management, working-capital planning and risk monitoring
Fintech
630000.00
Reported seed round in Dec 2022 (~USD 600–630K); named investors in some reports include FinTech Circle, London & Partners and Innovate Finance.
“FinTech Circle; London & Partners; Innovate Finance”
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Funding (reported): Seed round ~USD 600–630K (Dec 2022)