
Easysize is an AI-powered size and fit recommendation platform designed for fashion e-commerce brands. It offers a Fit Quiz product that helps shoppers find their perfect clothing and shoe sizes without requiring sensitive measurements or body scans. The solution integrates with Shopify and other e-commerce platforms, supporting multiple size formats and languages, and adapts to brand-specific needs. Easysize helps fashion brands increase sales by over 60%, reduce returns by 30%, and achieve a 15x return on investment. The company leverages machine learning from data of over 18 million shoppers and serves 600+ brands across 40+ countries, aiming to make fashion e-commerce more sustainable by reducing waste and overconsumption.

Easysize is an AI-powered size and fit recommendation platform designed for fashion e-commerce brands. It offers a Fit Quiz product that helps shoppers find their perfect clothing and shoe sizes without requiring sensitive measurements or body scans. The solution integrates with Shopify and other e-commerce platforms, supporting multiple size formats and languages, and adapts to brand-specific needs. Easysize helps fashion brands increase sales by over 60%, reduce returns by 30%, and achieve a 15x return on investment. The company leverages machine learning from data of over 18 million shoppers and serves 600+ brands across 40+ countries, aiming to make fashion e-commerce more sustainable by reducing waste and overconsumption.
Product: AI-powered size & fit recommendation (Fit Quiz) for fashion e-commerce
Headquarters: Copenhagen, Denmark
Scale (company claim): Learning from 18M shoppers; used by 600+ brands in 40+ countries
Business impact (company claim): Claims: +60% sales, -30% returns, 15x ROI
Integrations & pricing: Shopify/Shopify Plus support; tiered monthly/annual subscription plans
Funding & investors: Total funding ≈US$1.1M; notable backers include Startupbootcamp and 500 Global; latest listed round: Seed (2017-02-05)
Sizing uncertainty and high return rates in online fashion retail
Fashion e-commerce / retail technology
Crunchbase lists a Seed round on 2017-02-05 and indicates the company has multiple rounds (5 rounds listed). Dealroom estimates total funding at approximately US$1.1M and notes early funding activity beginning in 2013 with a most recent significant round noted in April 2017.
“Backed by accelerators/VCs and angel investors, including Startupbootcamp and 500 Global, plus fashion-focused investors and individual angels (examples named in company profiles include Fashion Capital Partners, Rulebreaker Ventures, Klaus Nyengaard and Hampus Jakobsson).”