
Dynamic Pricing AI offers an AI-powered platform for e-commerce and DTC brands to optimize pricing strategies. Their solutions include AI pricing models for profit and revenue maximization, dynamic pricing policies with IF-THEN rules, and product benchmarking against competitors. The platform integrates with major e-commerce systems like Shopify and Magento, enabling features such as stock clearance, competition monitoring, market research, and promotional automation. They cater to various roles including product marketers, pricing analysts, and revenue officers across industries like retail, e-commerce, DTC brands, and vendors/distributors. The company emphasizes ease of use with no coding required for price rule configuration and offers benefits like streamlined market analysis, capturing customer willingness-to-pay, and simplifying manual pricing tasks.

Dynamic Pricing AI offers an AI-powered platform for e-commerce and DTC brands to optimize pricing strategies. Their solutions include AI pricing models for profit and revenue maximization, dynamic pricing policies with IF-THEN rules, and product benchmarking against competitors. The platform integrates with major e-commerce systems like Shopify and Magento, enabling features such as stock clearance, competition monitoring, market research, and promotional automation. They cater to various roles including product marketers, pricing analysts, and revenue officers across industries like retail, e-commerce, DTC brands, and vendors/distributors. The company emphasizes ease of use with no coding required for price rule configuration and offers benefits like streamlined market analysis, capturing customer willingness-to-pay, and simplifying manual pricing tasks.
What they do: AI-driven dynamic pricing platform for e-commerce and DTC brands
Headcount: 16 employees
Founders / Leadership: Simeon Lukov (CEO), Mikhail Stoyanov (CTO)
Funding: Seed round announced Apr 4, 2023; total disclosed funding $660,000
Integrations: Shopify, Magento, PrestaShop, Salesforce Commerce Cloud, custom integrations
E-commerce pricing optimization, competitive price monitoring, promotional automation, inventory-driven markdowns
2017
Retail / E-commerce SaaS
Seed round announced Apr 4, 2023; Crunchbase lists two investors.
“Led by regional VCs/angels (Vitosha Venture Partners; Sofia Angels Ventures)”