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Dumbstruck
Dumbstruck is a leading emotion analytics company that provides marketers with deeper insight into the emotional factors that shape consumer behavior and drive campaign effectiveness. They leverage…
Dumbstruck
Dumbstruck is a leading emotion analytics company that provides marketers with deeper insight into the emotional factors that shape consumer behavior and drive campaign effectiveness. They leverage…
TL;DR
What they do: AI-powered emotion analytics for pre-launch video ad testing and creative optimization
Founded: 2013
Founders: Michael Tanski; Peter Vincent Allegretti
Headquarters: Schenectady / Albany, New York area
Employees (approx.): 19
Total funding reported: Approximately $405K–$410K (reported across multiple sources)
Company Overview
Problem Domain
Ad effectiveness measurement, creative optimization, and brand safety through emotion analytics.
Founded
2013
Industry
Emotion analytics / Advertising technology
Funding Track Record
Dealroom reports first funding round occurred in March 2014; Dealroom totals ~$405K across four rounds
410000.00
Last funding date reported in company snapshot
Founders
What we do
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