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Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses. Since our founding in 2008,…
Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses. Since our founding in 2008,…
TL;DR
What they do: Conversion is a conversion-rate-optimization (CRO) and experimentation agency offering A/B testing, UX research, personalization, and enterprise experimentation consulting.
Founded / evolution: Originally founded in 2007; merged with Widerfunnel to form the current global Conversion in July 2022.
Headquarters: London, England, United Kingdom.
Scale: About 100–126 employees across Europe and North America (agency reports ~100+ specialists; one snapshot lists 126).
Corporate ownership: Part of the Sideshow Group (acquired by Sideshow Group in 2020).
Company Overview
Problem Domain
Improving website and product conversion rates through experimentation, UX research and personalization.
Founded
2007
Industry
Conversion rate optimization / digital experimentation agency
Funding Track Record
Investor Signal
“Part of the Sideshow Group (acquired by Sideshow Group in 2020)”
Founders
What we do
Join the Team
Startup jobs. A lot of them.
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