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Conversion Logic
Conversion Logic operates as a machine learning-powered marketing analytics for the enterprise. With the XC Logic platform powered by our award-winning machine learning framework and its professional…
Conversion Logic
Conversion Logic operates as a machine learning-powered marketing analytics for the enterprise. With the XC Logic platform powered by our award-winning machine learning framework and its professional…
TL;DR
What they do: SaaS cross-channel and cross-device ad attribution and marketing analytics for enterprises
Founded / HQ: Founded in Los Angeles
Founders: Trevor Testwuide and Alison Latimer Lohse
Known funding: $1.1M (Aug 2014) and $4M seed (Apr 2015); total funding listed as $14.1M
Exit: Reported acquired by VideoAmp (company profiles)
Company Overview
Problem Domain
Ad attribution and marketing measurement across channels and devices
Industry
Marketing analytics / Ad tech
Funding Track Record
$1.1M
Announced to support launch of video-ad cross-device tracking tools
$4M
Seed round with participation from multiple investors
Investor Signal
“Pelion Venture Partners listed among investors and reported as lead investor in some profiles”
Founders
What we do
Join the Team
Startup jobs. A lot of them.
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