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Codec
We work with brands to supercharge growth through the power of communities. Powered by award-winning AI.
Codec
We work with brands to supercharge growth through the power of communities. Powered by award-winning AI.
TL;DR
What they do: AI-powered cultural/audience intelligence platform that maps online communities to inform brand strategy and activation
HQ / legal name: London; legal name Spore London Limited
Notable clients: Unilever, L'Oreal, P&G
Acquisition: Joined/acquired by Pentad on June 28, 2023
Reported total funding: £6.7M (reported)
Company Overview
Problem Domain
Audience & cultural intelligence for brand strategy and activation
Industry
Marketing technology / Cultural intelligence
Funding Track Record
£2.7M
Dealroom seed entry
£2.0M
Dealroom seed entry
Investor Signal
“Wayra UK; 500 Global listed among investors; Crunchbase lists three investors”
Founders
What we do
Join the Team
Startup jobs. A lot of them.
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