
Circulor is a leading technology company founded in 2017 that provides a platform for end-to-end traceability and sustainability in global supply chains. Their solutions enable businesses to track materials, measure environmental impact, and ensure ethical sourcing practices through digital IDs, material tracking, emissions reporting, and digital product passports. Circulor serves major industries including electric vehicle battery manufacturing, with over 150 facilities providing data and 52% of global cell manufacturers connected to their platform. The company helps clients achieve transparency, compliance with global regulations, and supply chain decarbonization, positioning itself as a trusted, independent third party for objective proof of carbon footprint and responsible sourcing. Their business model is primarily SaaS, offering subscription-based access to their traceability and sustainability platform. Circulor's traction includes 2.6 billion traceability data points and 623 million traceability records, demonstrating significant scale and industry adoption. Key clients include Volvo Cars, Polestar, ACC, and StoreDot, among others. The company is headquartered in London, UK, with additional offices in Ireland, Germany, the United States, and Singapore. The leadership team includes CEO Giles Palmer and founder Doug Johnson-Poensgen.

Circulor is a leading technology company founded in 2017 that provides a platform for end-to-end traceability and sustainability in global supply chains. Their solutions enable businesses to track materials, measure environmental impact, and ensure ethical sourcing practices through digital IDs, material tracking, emissions reporting, and digital product passports. Circulor serves major industries including electric vehicle battery manufacturing, with over 150 facilities providing data and 52% of global cell manufacturers connected to their platform. The company helps clients achieve transparency, compliance with global regulations, and supply chain decarbonization, positioning itself as a trusted, independent third party for objective proof of carbon footprint and responsible sourcing. Their business model is primarily SaaS, offering subscription-based access to their traceability and sustainability platform. Circulor's traction includes 2.6 billion traceability data points and 623 million traceability records, demonstrating significant scale and industry adoption. Key clients include Volvo Cars, Polestar, ACC, and StoreDot, among others. The company is headquartered in London, UK, with additional offices in Ireland, Germany, the United States, and Singapore. The leadership team includes CEO Giles Palmer and founder Doug Johnson-Poensgen.
Founded: 2017
Headquarters: London, United Kingdom
Primary product: Supply-chain traceability and sustainability platform (SaaS)
Notable clients: Volvo Cars, Polestar, ACC, StoreDot
Recent funding: $25M Series B (23 June 2022)
Supply-chain traceability, sustainability reporting, regulatory compliance for material sourcing (notably batteries).
2017
Supply-chain software / Sustainability technology
$25,000,000
HG Ventures joined; participating investors include Volvo Cars Technology Fund, SYSTEMIQ Capital, Jaguar Land Rover’s InMotion Ventures, Future Positive Capital, BHP Ventures, Salesforce Ventures and others.
“Backed by strategic industry investors and VC firms (including corporate strategic investors from automotive and mining sectors and sustainability-focused VCs).”