Channel99
Channel99 is a B2B marketing technology company that offers AI-powered solutions to improve marketing performance by providing superior account identification, uncovering sources of untraceable direct traffic, and predictive pipeline models. Their platform enables marketers to match over 60% of website visitors to accounts, analyze custom segments, and understand the true impact of campaigns, vendors, and channels. Key products include B2B Analytics, View-Thru, Attribution, Ad Verification, and Campaign Scoring, all designed to enhance marketing ROI and pipeline predictability. Channel99 targets enterprise-class customers and aims to reduce investment inefficiencies and customer acquisition costs by strengthening collaboration between finance and marketing. The company is led by a team of industry experts and backed by investors like Jackson Square Ventures.
Channel99
Channel99 is a B2B marketing technology company that offers AI-powered solutions to improve marketing performance by providing superior account identification, uncovering sources of untraceable direct traffic, and predictive pipeline models. Their platform enables marketers to match over 60% of website visitors to accounts, analyze custom segments, and understand the true impact of campaigns, vendors, and channels. Key products include B2B Analytics, View-Thru, Attribution, Ad Verification, and Campaign Scoring, all designed to enhance marketing ROI and pipeline predictability. Channel99 targets enterprise-class customers and aims to reduce investment inefficiencies and customer acquisition costs by strengthening collaboration between finance and marketing. The company is led by a team of industry experts and backed by investors like Jackson Square Ventures.
TL;DR
What they do: AI-powered B2B marketing performance platform for account identification, attribution, vendor scoring, and predictive pipeline models
Founded: November 2022
Headquarters: San Francisco
Team size (reported): 15 employees
Total funding (reported): USD 12,750,000
Company Overview
Problem Domain
B2B marketing measurement, attribution, and vendor/channel optimization
Founded
2022
Industry
Martech / B2B marketing technology
Funding Track Record
Launch announcement and initial seed financing
Additional seed activity reported
Most recent seed round announced
Investor Signal
“Backed by institutional venture investors including Jackson Square Ventures, Norwest Venture Partners, Bloomberg Beta, GTMfund, and Marin–Sonoma Impact Ventures”