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BranchLab is an AI-native company specializing in privacy-first healthcare advertising solutions. Their platform leverages proprietary data modeled on anonymized health information of over 300…

BranchLab is an AI-native company specializing in privacy-first healthcare advertising solutions. Their platform leverages proprietary data modeled on anonymized health information of over 300…
Sector: AI-native healthcare advertising
Flagship product: Pathwai™ — privacy-first audience modeling and activation
Proprietary data: HealthGraph™ — anonymized data covering ~300M US patients and ~2.1M providers
Founding / launch: February 2024
Headcount: 26 employees
Seed round closed June 6, 2024
Privacy-compliant healthcare advertising, audience modeling, and measurement for pharma and healthcare organizations.
2024
Healthcare advertising / adtech
Seed round included participation from Aperiam and other strategic investors.
“Seed led by nvp with participation from Aperiam and strategic investors; Crunchbase lists NEXT VENTURES and nvp capital among investors.”
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