
Botrista, Inc. is a Silicon Valley-based company that provides an automated beverage platform designed to help restaurants and foodservice partners serve trending, premium beverages efficiently without added labor complexity. Founded in 2017 by ex-Tesla engineer Sean Hsu, Botrista's patented beverage automation technology dispenses individual ingredients to create thousands of cold drink recipes across 15+ categories, including boba teas, iced coffees, smoothies, lemonades, and more. Their compact Botrista Pro machine fits in 4 sq ft and delivers high-margin drinks in under 20 seconds with precision and consistency. The company leverages AI and data analytics to optimize drink quality and menu offerings tailored to specific demographics and flavor trends. Botrista serves diverse markets such as restaurants, colleges, theme parks, family entertainment centers, and healthcare, aiming to boost profits, operational efficiency, and customer satisfaction. With 5x growth since 2022 and a growing team, Botrista is positioned as a full craft beverage platform innovating the automated drink system industry globally.

Botrista, Inc. is a Silicon Valley-based company that provides an automated beverage platform designed to help restaurants and foodservice partners serve trending, premium beverages efficiently without added labor complexity. Founded in 2017 by ex-Tesla engineer Sean Hsu, Botrista's patented beverage automation technology dispenses individual ingredients to create thousands of cold drink recipes across 15+ categories, including boba teas, iced coffees, smoothies, lemonades, and more. Their compact Botrista Pro machine fits in 4 sq ft and delivers high-margin drinks in under 20 seconds with precision and consistency. The company leverages AI and data analytics to optimize drink quality and menu offerings tailored to specific demographics and flavor trends. Botrista serves diverse markets such as restaurants, colleges, theme parks, family entertainment centers, and healthcare, aiming to boost profits, operational efficiency, and customer satisfaction. With 5x growth since 2022 and a growing team, Botrista is positioned as a full craft beverage platform innovating the automated drink system industry globally.
What: Automated beverage platform (Botrista Pro / DrinkBot) that dispenses individual ingredients to create thousands of cold drink recipes.
Founder: Sean Hsu — CEO & Co‑Founder (ex‑Tesla engineer); company founded in 2017.
Funding: Series C announced 2025-05-23; lead investor reported as Jollibee Foods Corporation.
Scale: Reported ~210 employees and deployments across U.S. with international expansion (Canada, Australia, Asia).
Use cases: Targets restaurants, colleges, theme parks, family entertainment centers, and healthcare to reduce labor and increase beverage margins.
Beverage automation for foodservice operators — reducing labor requirements, improving consistency, expanding menu variety, and increasing margins.
2017
Beverage automation
$4,000,000
Reported seed round prior to June 2021.
$10,000,000
Series A announced June 28, 2021.
Company announced a Series C on this date; company communications indicate total capital raised reached $120M.
“Lead investor in Series C reported as Jollibee Foods Corporation; additional reported investors include Dunamu & Partners, Hive Ventures, La Kaffa International, Sony Innovation Fund, and The Middleby.”