
Body Rocket provides real-time aerodynamics measurement for cyclists and triathletes, making advanced aero data accessible outside of wind tunnels. Their system integrates directly into a bike, offering live drag force measurement to help riders 'train to aero'. Developed through years of research and testing with elite athletes, Body Rocket empowers both professionals and amateurs to understand and improve their aerodynamic efficiency on the road. The company aims to revolutionize cycling performance by making sophisticated aerodynamic analysis actionable and understandable for everyone, regardless of technical expertise.

Body Rocket provides real-time aerodynamics measurement for cyclists and triathletes, making advanced aero data accessible outside of wind tunnels. Their system integrates directly into a bike, offering live drag force measurement to help riders 'train to aero'. Developed through years of research and testing with elite athletes, Body Rocket empowers both professionals and amateurs to understand and improve their aerodynamic efficiency on the road. The company aims to revolutionize cycling performance by making sophisticated aerodynamic analysis actionable and understandable for everyone, regardless of technical expertise.
Product: Bike-mounted real-time aerodynamic measurement system providing live drag (CdA) feedback
Platform: BRIAN AI analytics and dashboards included with product
Founding: Founded by Eric DeGolier (CEO); company founded 2017
Size: About 15 employees
Recent funding: Equity crowdfunding round in March 2024; total funding ~1.88M USD
Sports technology — cycling aerodynamic measurement and performance analytics.
2017
Sports tech
Most recent disclosed round listed as an equity crowdfunding round in March 2024
“Includes crowdfunding via Crowdcube and named individual investors/angels such as Somdip Dey and athlete-investor/advisor Alex Dowsett”