
BlastPoint is a customer intelligence platform that leverages AI and geospatial data to help companies understand customer behavior, optimize engagement, and drive business growth. Their technology integrates with existing systems with minimal IT involvement, making AI-powered insights accessible to business users without requiring in-house AI expertise. BlastPoint serves industries including utilities, retail, franchises, credit unions, and nonprofits, offering solutions such as AI-driven segmentation, customer engagement optimization, sustainability planning, billing and collections optimization, and market entry planning. The company emphasizes ethical AI use, community impact, and supports nonprofits with free or discounted access. Founded by Alison Alvarez and Tomer Borenstein, BlastPoint has won multiple awards and serves over 20% of the U.S. market in regulated industries, helping clients achieve significant improvements in customer engagement and payment collections.

BlastPoint is a customer intelligence platform that leverages AI and geospatial data to help companies understand customer behavior, optimize engagement, and drive business growth. Their technology integrates with existing systems with minimal IT involvement, making AI-powered insights accessible to business users without requiring in-house AI expertise. BlastPoint serves industries including utilities, retail, franchises, credit unions, and nonprofits, offering solutions such as AI-driven segmentation, customer engagement optimization, sustainability planning, billing and collections optimization, and market entry planning. The company emphasizes ethical AI use, community impact, and supports nonprofits with free or discounted access. Founded by Alison Alvarez and Tomer Borenstein, BlastPoint has won multiple awards and serves over 20% of the U.S. market in regulated industries, helping clients achieve significant improvements in customer engagement and payment collections.
Founded: 2016 (Pittsburgh, PA)
Product: AI-driven customer intelligence platform (segmentation, propensity modeling, engagement optimization)
Sector focus: Utilities and financial services (also serves retail, franchises, credit unions, nonprofits)
Recent raise: $10.6M growth round announced Oct 8, 2025 (led by MissionOG)
Founders / leadership: Alison Alvarez (CEO & Co‑Founder); Tomer Borenstein (CTO & Co‑Founder)
Helps organizations turn raw customer and enterprise data into actionable insights to improve customer acquisition, self-service adoption, engagement, and collections—with attention to security and regulatory needs.
2016
Customer intelligence / analytics; focus on utilities and financial services
$5.3M
Seed round listed in investor activity for eLab Ventures.
A Seed round with this date is listed in Crunchbase financial details; the disclosed amount is not visible in the accessible excerpts.
$10.6M
Company announcement names MissionOG as lead and notes participation from Curql Fund, Michigan Capital Network, and existing investors.
“Latest announced round led by MissionOG (Oct 8, 2025) with participation from Curql Fund and Michigan Capital Network; Crunchbase lists multiple investors (14), including Carnegie Mellon University and Innovation Works among recent investors.”