
Backdrop, formerly known as Twig, is a vertical SaaS platform specializing in expense management for the film, TV, and music production industry. The company offers a streamlined solution that allows production teams to manage expenses efficiently, utilizing advanced AI to parse receipts and invoices in multiple languages and currencies. Backdrop differentiates itself by providing real-time cash flow visibility, reducing manual work, and integrating seamlessly with existing bank and accounting systems. With features like instant notifications, purchase order management, and live inventory tracking, Backdrop aims to simplify financial processes for production companies, enabling them to focus on their creative projects. The platform is designed to save time and money, making it an essential tool for production accountants and executives.

Backdrop, formerly known as Twig, is a vertical SaaS platform specializing in expense management for the film, TV, and music production industry. The company offers a streamlined solution that allows production teams to manage expenses efficiently, utilizing advanced AI to parse receipts and invoices in multiple languages and currencies. Backdrop differentiates itself by providing real-time cash flow visibility, reducing manual work, and integrating seamlessly with existing bank and accounting systems. With features like instant notifications, purchase order management, and live inventory tracking, Backdrop aims to simplify financial processes for production companies, enabling them to focus on their creative projects. The platform is designed to save time and money, making it an essential tool for production accountants and executives.
Sector: Expense management SaaS for film, TV and music production
Product: Bella — AI finance agent for invoice capture, reconciliation, approvals and payments
Backers: Y Combinator listed as an investor
Headcount (reported): 3 employees
Accounts payable and expense management for project-based production companies
SaaS, Fintech (expense management) for media production
500000.00
“Y Combinator and H20 Capital listed as investors”