
Aurea Imaging is a leading crop intelligence provider for fruit growers, utilizing innovative deep learning and sensor technology to optimize orchard management. Their flagship product, TreeScout, enables precise data collection and analysis at the individual tree level, helping farmers improve yields while reducing costs and environmental impact. With operations in the EU, North America, New Zealand, and South Africa, Aurea is positioned to address the challenges faced by modern agriculture, including labor shortages and rising input costs.

Aurea Imaging is a leading crop intelligence provider for fruit growers, utilizing innovative deep learning and sensor technology to optimize orchard management. Their flagship product, TreeScout, enables precise data collection and analysis at the individual tree level, helping farmers improve yields while reducing costs and environmental impact. With operations in the EU, North America, New Zealand, and South Africa, Aurea is positioned to address the challenges faced by modern agriculture, including labor shortages and rising input costs.
Product: TreeScout — tractor-mounted 3D computer-vision and edge-processing system for tree-level orchard management
Headquarters: Utrecht, The Netherlands
Geographic Reach: EU, North America, New Zealand, South Africa
Employees: 28
Recent funding: Series A announced 2024-07-02
Precision agriculture / orchard management for fruit growers
2008
AgTech / Precision Agriculture
Crunchbase entries list investors including Pymwymic and Knop Ventures for the July 2024 Series A; amount for the round not disclosed in cited sources.
“Pymwymic; Knop Ventures; regional investor mentions (e.g., ROM Utrecht Region)”