
Athlytic is an AI-enabled marketplace that connects student-athletes with potential brand partners. Athlytic allows student-athletes to take advantage of monetizing their likeness without taking away from their ability to perform at a high level in their prospective sport.

Athlytic is an AI-enabled marketplace that connects student-athletes with potential brand partners. Athlytic allows student-athletes to take advantage of monetizing their likeness without taking away from their ability to perform at a high level in their prospective sport.
What they do: AI-enabled NIL marketplace and marketing agency connecting college student-athletes with brands
Headquarters: Detroit, Michigan
Founders: Ashton Keys and Jared Eummer
Employee count: 8
Last disclosed funding: Seed on 2023-10-09
Monetization and marketing for college student-athletes (NIL market); brand-athlete matching and campaign measurement.
Sports marketing / Influencer marketplace / NIL
Most recent disclosed round listed on company profiles
“Participated in accelerator/grant and seed funding from a mix of investors including Northwestern Mutual Black Founder Accelerator, The StarTUP, Bronze Valley Inc., Google for Startups, Techstars, Arch Grants, and TechRise Chicago”