Alkemics
Salsify is a leading Product Experience Management (PXM) platform that empowers brand manufacturers, distributors, and retailers to optimize their product content and win on the digital shelf. The platform integrates Product Information Management (PIM), syndication, and automation capabilities, along with core commerce functionalities, to drive sales across various channels including marketplaces, social commerce, and direct-to-consumer (D2C) sites. Salsify leverages AI to automate tasks, validate content, and improve time-to-market, helping businesses create engaging product experiences that meet rising consumer expectations for dynamic and contextual information. The company is recognized as an industry leader, with major brands like Mars, L'Oréal, Coca-Cola, and Bosch utilizing its services.
Alkemics
Salsify is a leading Product Experience Management (PXM) platform that empowers brand manufacturers, distributors, and retailers to optimize their product content and win on the digital shelf. The platform integrates Product Information Management (PIM), syndication, and automation capabilities, along with core commerce functionalities, to drive sales across various channels including marketplaces, social commerce, and direct-to-consumer (D2C) sites. Salsify leverages AI to automate tasks, validate content, and improve time-to-market, helping businesses create engaging product experiences that meet rising consumer expectations for dynamic and contextual information. The company is recognized as an industry leader, with major brands like Mars, L'Oréal, Coca-Cola, and Bosch utilizing its services.
TL;DR
What they do: B2B product-data collaboration platform for brands and retailers
HQ: Paris, France
Founded: 2012
Notable funding: Series C €21M announced June 2020
Exit: Acquired by Salsify (announced May 18, 2021)
Company Overview
Problem Domain
Product data management and supplier–retailer collaboration in grocery and retail supply chains
Founded
2012
Industry
Retail technology / Product data collaboration
Funding Track Record
€21,000,000
Series C announced June 10, 2020
€20,000,000
Prior round reported in 2016
Investor Signal
“Highland Europe and Partech participated as lead/backing investors; other investors listed include SEB Alliance and Serena Capital”