Passionfroot
Passionfroot is the world's leading B2B creator platform designed to help brands scale their marketing and partnerships through collaborations with top creators and thought leaders. The platform connects businesses with vetted creators across multiple platforms, simplifying the discovery, management, and optimization of creator-led marketing strategies in one place. They offer AI-powered creator search, media kits with verified stats, and AI recommendations for campaigns. For brands, Passionfroot facilitates campaign design, management, and scaled outreach, with features for direct ad slot booking and automated global creator payments. They aim to make creator marketing a scalable growth channel, reporting up to 60% lower CPC than LinkedIn Ads in studies. Key metrics include 300 million target audience reach, 2 billion monthly impressions, and 60% lower CPC compared to LinkedIn Ads.
Passionfroot
Passionfroot is the world's leading B2B creator platform designed to help brands scale their marketing and partnerships through collaborations with top creators and thought leaders. The platform connects businesses with vetted creators across multiple platforms, simplifying the discovery, management, and optimization of creator-led marketing strategies in one place. They offer AI-powered creator search, media kits with verified stats, and AI recommendations for campaigns. For brands, Passionfroot facilitates campaign design, management, and scaled outreach, with features for direct ad slot booking and automated global creator payments. They aim to make creator marketing a scalable growth channel, reporting up to 60% lower CPC than LinkedIn Ads in studies. Key metrics include 300 million target audience reach, 2 billion monthly impressions, and 60% lower CPC compared to LinkedIn Ads.
TL;DR
Headquarters: Berlin, Germany
Founded: 2021
Product: B2B creator marketplace and toolkit for brands and creators
Recent funding: $3.8M seed (Oct 2024), led by Supernode Global
Employee count: 26
Company Overview
Problem Domain
Scaling and operationalizing creator marketing and brand-creator partnerships for businesses.
Founded
2021
Industry
Creator economy / Marketing technology
Funding Track Record
3.8M
7,190,000.00
Total funding amount reported in one data source
Investor Signal
“Led by Supernode Global with participation from investors including Sequoia, Accel (scout fund), Creandum, s16vc and angels such as Kieran Flanagan and Jiaona Zhang”