We're on a mission to improve the lives of the millions of people living with chronic health conditions.
We're on a mission to improve the lives of the millions of people living with chronic health conditions.
Focus: Specialist term life insurance for people with diabetes and other chronic conditions
Product: Mobile-first online quoting, personalised data-led underwriting, rewards for healthier behaviour
Rebrand: Rebranded from Bluezone Insurance to Blueberry Life (Sept 2024)
Founder / CEO: Dr. Karan Mehta
Partnerships: Works with insurers and health platforms including Covéa Life, Gen Re, Shepherds Friendly, Diabetes.co.uk
Life insurance accessibility and pricing for people with chronic health conditions (e.g., Type 1 & Type 2 diabetes, pre-diabetes, high blood pressure).
Insurtech / Life insurance