
Blue Spruce AI offers a next-generation AI-based SaaS solution for programmatic bidding. Their application analyzes historical bid log data to generate output configurations for bidding platforms, leading to significant improvements in targeted objective metrics and substantial cost savings. The company is founded by Sean Murphy, who has decades of experience in the RTB marketplace and programmatic platform innovation. Blue Spruce AI serves Martech Vendors, Brands & Retailers, and Agencies, with customers experiencing improved media performance and cost savings. They have served over 100 clients, performed over 1 million optimizations, and delivered $500 million in ROAS.

Blue Spruce AI offers a next-generation AI-based SaaS solution for programmatic bidding. Their application analyzes historical bid log data to generate output configurations for bidding platforms, leading to significant improvements in targeted objective metrics and substantial cost savings. The company is founded by Sean Murphy, who has decades of experience in the RTB marketplace and programmatic platform innovation. Blue Spruce AI serves Martech Vendors, Brands & Retailers, and Agencies, with customers experiencing improved media performance and cost savings. They have served over 100 clients, performed over 1 million optimizations, and delivered $500 million in ROAS.